All the while her business is growing with each satisfied customer, Amy remains grounded on her true motivation: being thankful for the opportunity she gained by coming to Canada and giving back to her adopted country.
“Lube Town has embraced an unrelenting commitment to being an exemplary community member. It’s something I very much care about and feel a sense of duty for having been granted so much good luck and fortune since arriving here.”
Highlighting this community spirit is the company’s “Lube Town Get & Give Program (5 + 5)” a WIN-WIN community based marketing initiative. As part of this novel program, customers get $5 off their oil change and in turn, Lube Town donates another $5 to community programs. Community donations reach over $16,000 annually.
“During the Fort McMurray fire crisis, we donated $2 from each oil change to the fire relief and victims. It’s just what needed to be done and we did it because we’re that kind of community member,” adds Amy who spends regular time as a dedicated member of the Calgary South Rotary Club. “I want to see the communities where we operate and beyond thrive,” she adds.
Additionally, the company supports many causes including Ducks unlimited, the Canadian Breast Cancer Foundation, the Pioneers, the Okotoks fire department, Feed the Hungry, the Foundation for the Future Charter Academy and the Parkdale Community Association.